The Google Panda update is a separate algorithm that runs every few months and searches for what it considers poor quality sites. Sites targeted by Google’s Panda generally have a characteristic footprint that can include any of the following: Duplicated content — either duplicated across other sites, or heavy duplication within the same site Very …
At the SMX Advanced conference recently Google’s Matt Cutts said that a new change to the Google Panda algorithm has recently been approved and will be going live soon. This new change is targeted at scraper sites, which sometimes outrank the original sites whose content they’re stealing.
Google’s Amit Singhal has come out and talked about what kind of things Google looks for in a quality website, and what specific signals indicate high quality vs. low quality that they try to build their algorithm around. He also discusses the Panda update, and why some sites might have had their rankings hurt by it.
Google has released an update to their Panda algorithm, this time affecting an estimated 2% of search queries and slamming Ehow’s rankings. This update takes into account user information from the Google Chrome browser feature that lets users block garbage sites from their search results. And apparently a lot of users thought that Ehow was a garbage site.
Google’s Panda algorithm change hit about a month ago with major changes to search results. Now they are making another significant change by including data from the Google Chrome browser about blocked sites as a ranking signal. Now if enough users block a site through Chrome, that site could rank lower for all searches.
